Tracking the visitors of your Heyflow Flow is a very effective way to optimize your flow and your conversion rates, or even remarket certain services to visitors after leaving your website. As the EU and other countries outside the EU passed strict data protection laws like the GDPR, collection of personal data underlies certain restrictions.
While clickflows built with Heyflow are out-of-the-box GDPR-compliant, you need cookie consent of your users to collect personal data when integrating analytical tools or want to use remarketing campaigns.
In this article, you'll learn about all possibilities of integrating a Cookie Consent to your heyflow:
Heyflow's Cookie Consent
It's never been easier (and more stylish) to be GDPR-compliant. With the Heyflow Cookie Consent enabled, all other analytics integrations will only load after the user gives their consent.
Click here to learn more about our Cookie Consent.
Openli Integration
With our Openli integration (previously Legal Monster) you can easily add the provided Cookie Consent to your heyflow. Click here to learn more about our Openli integration.
Custom Integration via Code
If you already have a different Cookie Consent provider, don't worry. You can also integrate your Cookie Consent script via HTML or our Head Code section.
🔎 Example: Cookiebot by Usercentrix can be implemented via a script in the Head Code.
Cookie Consent & Embedded Flows
When embedding a flow on your website, please note:
Heyflow's built-in Cookie Consent will not be displayed in embedded flows.
If you use our Cookie Consent in an embedded flow, analytics integrations like GA4 or Meta Pixel won’t load correctly.
This is because the consent logic is handled on your website — not inside the embedded Heyflow.
What we recommend:
Use your website’s cookie solution (e.g. via a cookie banner or manager).
Conditionally load the embedded Heyflow only after consent is given for the relevant category (e.g. marketing for Meta Pixel).
Implement tracking via Google Tag Manager (GTM) using dataLayer events, which Heyflow pushes regardless of consent state.
❗ We currently don’t support external cookie tools controlling script loading inside Heyflow.
💡 Alternative: If you want to use Heyflow's built-in Cookie Consent, we recommend connecting a custom domain and using the flow in a standalone format.